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How Do We Prepare For The Dreaded VAT Inspection?

Posted: April 12, 2019 at 10:04 am   /   Blog, News

Most people dread VAT inspections especially if they have been penalised before.  We recommend you review your VAT records and check if you have made any of these common VAT errors. If “guilty” check if you can adjust them on your next VAT return to minimise any additional assessments from HM Revenue and Customs. Have […]

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5 Ways to Make the Most of Your Testimonials.

Posted: March 22, 2019 at 2:40 pm   /   Blog

Testimonials are the Social Proof that you, your products and services are credible and trustworthy and you have satisfied customers. It is one of the most powerful persuasion tools at your disposal. It is not enough simply to collect testimonials. You must also use them well. When you start to accumulate a growing number of […]

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What is your USP?

Posted: April 26, 2017 at 11:20 am   /   Blog

Most good marketing campaigns will focus on communicating a firm’s Unique Selling Point (USP). In today’s crowded market, customers have more choice than ever before. This increase in competition makes finding, defining and communicating your USP more important than ever before. So what is your firm’s USP? Do you offer the faster or better or […]

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